This is a unique, contemporary idea that helps teen girls become more confident and more responsible as it teaches them how to look at messages the media displays in - TV shows, MTV, BET, YouTube - with a critical eye," – Scott M. *Y spokesman.
"It hasn't happened to me yet, but once you get into middle school, there's a lot of peer pressure - doing drugs, cheating on tests," she said. "We talked about the side effects of all of those things and how to say 'No' to peer pressure. That really matters to teenagers."
I learned how important my body is and how I need to respect my values. I also learned about setting goals and how important it is to have self-esteem. The self- respect topic really stood out to me. - Amaya
”It was a great opportunity for her to get a little advice on how to grow up as a teenage girl in that, as Dad, I'm not qualified to give - how to find her own style and her own sense of confidence to become who she is, rather than the popular belief of who she should be."
– Matthew L.
Building A Better You - "B.A.B.Y." brings traditional lessons on confidence, self-esteem and a healthy body-image to a place girls this age are most interested - fashion and modeling with hands on experience with gurus of fashion and style, financial independence, nutrition and other healthy behaviors, relationships and peer pressure. - Lori D.R. Wiggins
75% of girls with low self-esteem reported engaging in negative activities like cutting class, bullying, smoking, drinking or disordered eating. Studies also show teen girls that have a negative view of themselves are 4 times more likely to take part in activities with boys that they've ended up regretting later. - DoSomething.org